Privacy Policy

Effective Date: November 1, 2024

Introduction

At Fall Fighters LLC, d/b/a FYZICAL Therapy & Balance Centers (“we”, “our” or “us”), we are committed to protecting your privacy and the confidentiality of your personal and health information. This Privacy Policy outlines the information we collect, how we use it, and the steps we take to safeguard your privacy in compliance with the Tennessee Consumer Protection Act (TCA 47-18-104) and SMS Compliance Regulations.

By using our website, you agree to the terms of this Privacy Policy.

Information We Collect

We collect two types of information:
1. Personal Information: This includes any information you provide to us directly, such as your name, contact details (phone number, email), date of birth, and medical history (for example, during patient registration or appointment scheduling).
2. Non-Personal Information: This includes browsing information such as IP addresses, cookies, and page visits that help us improve the site and your user experience. We may collect data about how our website is used and aggregated information like session duration and geographic location (using cookies and tracking pixels).

How We Use Your Information

We use the information we collect for the following purposes:

To provide, maintain, and improve our services.
To communicate with you regarding appointments, treatment plans, and healthcare-related matters.
To process your payment information and insurance details securely.
To respond to your inquiries and provide customer support.
For marketing purposes, where permitted by law, such as sending SMS reminders (SMS compliance) and emails with relevant offers or updates on our services.
To comply with legal obligations under the Health Insurance Portability and Accountability Act (HIPAA) and other state regulations in Tennessee, ensuring the confidentiality of your health records.

SMS and Communication Consent

By providing your phone number, you consent to receive appointment reminders, health updates, and promotional offers via SMS. Standard messaging rates may apply. You can opt-out of SMS communications at any time by replying “STOP” to any message or by contacting us directly at hermitagenorth@fyzical.com. SMS opt-in consent and phone numbers for the purpose of SMS are not being shared with any third parties under any circumstances. If you do not wish to receive SMS messages, you can choose not to check the SMS consent box on our forms.

How We Protect Your Information

We implement physical, technical, and administrative safeguards to protect your personal and health information from unauthorized access, alteration, and disclosure. These include encryption protocols, secure server environments, and access controls, all in accordance with HIPAA and Tennessee law.

Sharing Your Information

We do not sell or rent your personal information to third parties. However, we may share your information under the following circumstances:

With healthcare providers involved in your care, including physical therapists, doctors, or insurance companies, to facilitate treatment and billing.
With third-party service providers who assist us with tasks such as payment processing, IT support, and email marketing.
For legal reasons, if required by law or to protect our rights, comply with a legal obligation, or respond to a lawful request from public authorities (e.g., a subpoena).

Cookies and Tracking Technologies

Our website uses cookies to enhance your user experience. These cookies collect non-personal information and can be used to improve the website functionality, personalize content, and analyze traffic.

You may disable cookies through your browser settings, but this may affect your ability to use certain features of the website.

Your Rights and Choices

You have the right to:

Request access to the personal and health information we hold about you.
Correct any inaccuracies in your information.
Delete your account or opt-out of marketing communications.
Request that we stop sharing your information with third parties.

To exercise any of these rights, please contact us at hendersonvilletn@fyzical.com.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page, and the “Effective Date” will be updated accordingly. Please review this policy periodically for any changes.

If you have any questions about this Privacy Policy or wish to exercise your rights, please contact us at:

Fall Fighters LLC, d/b/a FYZICAL Therapy & Balance Centers
125 Indian Lake Blvd. Hendersonville, TN 37075
HendersonvilleTN@fyzical.com
(615) 909-3552